Privacy Policy

Last updated 2024

Section 1 – What Information Do We Collect?

When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address, and email address.

When you browse our store, we automatically collect certain information about your device, such as details regarding your web browser, IP address, and time zone. We also collect information about the page(s) you visit, actions you take on the site (e.g., completing a purchase), or how you arrived at our site (e.g., search, paid advertisement).

To track and store this information, we use the following technologies/services:

  • Cookies. Cookies are small files stored in browsers which are used to save user preferences.
  • Google Analytics. To gather information about how customers shop in our store, we use Google Analytics, a service provided by Google. You can view more information on this service here. We also use Google Signals, which allows Google Analytics to associate data from your visit to our site with other Google information. Remember, all of your Google data may be accessed and/or deleted by you via My Activity.

Additionally, when you begin or complete a purchase through our website, we collect certain information from you, including your name, email, phone number, billing/shipping address, and payment information.

Collectively, all types of information gathered or provided to us by you are referred to as “Personal Information.”

Section 2 – How Do We Use Your Information?

We may collect and use Users’ personal information for the following purposes:

l  To improve customer service: Information you provide helps us respond to your customer service requests and support needs more efficiently.

l  To personalize user experience: We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Site.

l  To improve our Site: We may use feedback you provide to improve our products and services.

l  To process payments: We may use the information Users provide about themselves when placing an order only to provide service to that order. We do not share this information with outside parties except to the extent necessary to provide the service.

l  To run a promotion, contest, survey, or other Site feature: To send Users information they agreed to receive about topics we think will be of interest to them.

l  To send periodic emails: We may use the email address to send User information and updates pertaining to their order. It may also be used to respond to their inquiries, questions, and/or other requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Site.

We may use third-party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

We may also use your information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

Please note that this Privacy Policy does not apply to the practices of companies that we do not own or control or to people that we do not employ or manage.

Section 3 -HOW WE SHARE YOUR INFORMATION

We do not sell, trade, or rent Users’ personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates, and advertisers for the purposes outlined above.

We may use third-party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

We may also disclose your personal information:

  • As required by law, such as to comply with a subpoena, or similar legal process.
  • When we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.
  • If Yourbestshoes is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our Site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.
  • To any other third party with your prior consent to do so.

We may also share aggregated or de-identified information, which cannot reasonably be used to identify you.

Please note that we may also disclose information about you that is not personally identifiable. For example, we may provide our advertisers with information about the number of visitors to our website or the number of users who have clicked on a particular advertisement. This information is typically provided in the aggregate and does not include any personal information about you.

Please note that this Privacy Policy does not apply to the practices of companies that we do not own or control or to people that we do not employ or manage.

Section 4 – How Do You Get My Consent?

When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.

If we ask for your personal information for a secondary reason (e.g., email marketing or text/media message marketing), we will either ask you directly for your expressed consent or provide you with an opportunity to say no.

By interacting with our website, you permit us to use cookies to track website usage and share your data with third parties for marketing purposes.

Section 5 – How Do I Withdraw My Consent?

If, after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by contacting us at info@yourbestshoes.com

If you wish to delete or block cookies from your browsing activity, you may do so within your browser.

If you wish to opt out of being tracked by Google Analytics, you may do so here.

We will never discriminate against you for withdrawing consent, and you will continue to be eligible for our best products & services regardless of whether you enable tracking.

Section 6- Disclosure

We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.

Section 7 – WordPress

Our store is hosted on WordPress Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.

Your data is stored through WordPress’s data storage, databases and the general WordPress application. They store your data on a secure server behind a firewall.

Payment:

If you choose a direct payment gateway to complete your purchase, then the processor of your choosing (e.g. PayPal for credit card payments) will store your credit card data. We take the security of your payment information seriously. Our website is secured with SSL encryption to protect your personal and financial information. Additionally, our payment gateway is PCI DSS compliant, which means it meets the highest security standards set by the Payment Card Industry Data Security Standard. Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover.

PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

Section 8 – Third-Party Services

In general, the third-party providers and brand partners used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us and/or market products and services that may be of interest to you.

However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.

For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.

In particular, remember that certain providers may be located in or have facilities that are located in a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.

Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.

Links

When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

Section 9 – Security

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

Cookies

Here is a partial list of cookies that we use. We’ve listed them here so you can choose if you want to opt-out of cookies or not.

  • _session_id, unique token, sessional, Allows WordPress to store information about your session (referrer, landing page, etc).
  • _shopify_visit, no data held, Persistent for 30 minutes from the last visit, Used by our website provider’s internal stats tracker to record the number of visits
  • _shopify_uniq, no data held, expires midnight (relative to the visitor) of the next day, Counts the number of visits to a store by a single customer.
  • cart, unique token, persistent for 2 weeks, Stores information about the contents of your cart.
  • _secure_session_id, unique token, sessional
  • storefront_digest, unique token, indefinite If the shop has a password, this is used to determine if the current visitor has access.

Section 10- Data Retention & Management

We retain Personal Information we receive as described in this policy for as long as you use our services or as long as is necessary to fulfill the purpose(s) for which it was collected. When you place an order through the Site, we will store your order Information unless and until you ask us to delete this information.

You may have the right to request: (i) access to your personal data; (ii) an electronic copy of your personal data; (iii) correction of your personal data if it is incomplete or inaccurate; or (iv) deletion or restriction of your personal data in certain circumstances as provided by applicable law. We will not discriminate against you for the exercise of these rights. If you request to delete your account, you can create a new account on our Platform at any time. If you have a request regarding your personal data that cannot be fulfilled from your account settings, please contact us at info@yourbestshoes.com with the subject line “Privacy.”

Section 11 – Right of Access

If you are a European resident, you have the right to access any personal information we have collected from you. You also have the right to ask that your personal information be corrected, updated, or deleted. To exercise this right, please contact us at info@yourbestshoes.com 

Section 12 – Age of Consent

By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.

Section 13 – Changes to Policy

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.

Questions and Contact Information

If you would like to: access, correct, amend or delete any personal information we have about you, register a complaint, or simply want more information contact our Privacy Compliance Officer at :

  • Business Address: Room 201,14 Portland Street,Yau Ma Tei,Kowloon,hong kong
  • Email: info@yourbestshoes.com
  • Phone: +1 369 6943 654
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